The ONELIFE leadership team is composed of compassionate industry professionals who help to shape and carry out the company's vision and mission. We’re motivated to create and strengthen communities everywhere we can, and to ensure residents, staff, family, and friends feel safe, well cared for, and appreciated.
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Zack Falk’s senior living journey is a testament to his dedication and resilience in the industry. It began with a humble start in a minimum-wage cooking position at a 52-bed memory care facility right after college. Through hard work and determination, he progressed through various roles, gaining valuable hands-on insights into every operational aspect of senior living.
Years later, faced with the challenge of revitalizing a struggling property acquired out of receivership, Mr. Falk founded ONELIFE Senior Living. Demonstrating his leadership skills, he successfully steered the company’s growth from 86 to over 1600 units over the past decade. This achievement was made possible through strategic reinvestment of initial cash proceeds into internal, organic expansion.
The COVID-19 pandemic brought new challenges, and Zack Falk once again took on a pivotal role, assuming the position of CEO to navigate ONELIFE through uncertain times. His focus was on bringing operations back in-house, ensuring the safety and well-being of residents and the dedicated team, all while managing the financial implications of the pandemic.
With ONELIFE 2.0 now well on its way, Zack can redirect his attention to the continued growth of the company. His journey reflects a commitment to excellence and a capacity to overcome challenges in the senior living industry.
Mr. Falk graduated from Vanguard University in Southern California with a degree in Business Administration. Zack Falk, his wife, and their two boys currently call Denver, Colorado, home.
With over 22 years of experience in the Senior Living Industry, Dan is an industry veteran with remarkable accomplishments. He has played a crucial role in the development and management of numerous communities throughout his career.
Having been involved in developing over 30 ground up communities, Dan possesses extensive expertise in building successful senior living organizations. Moreover, he has provided direct leadership for over 100 stabilized communities and successfully overseen multiple turnarounds, demonstrating his ability to navigate challenging situations and drive positive outcomes.
Notably, Dan played a key role in the growth of two senior living organizations. As the Principal, President, and Chief Operating Officer of a Northwest-based Operator, he successfully scaled the company from 5 to 21 communities within three years through strategic mergers, acquisitions, and ground-up development. Prior to that, as the Chief Operating Officer of another Northwest-based Operator, he facilitated the expansion from 19 to 35 communities, while providing stability and strategic planning for the organization.
Beyond his operational roles, Dan has established himself as a respected industry expert. He holds memberships in influential organizations like the Urban Land Institute – Senior Housing Council, Senior Living 100, and ASHA. Dan is also a sought-after speaker, frequently sharing his insights and knowledge at industry events and in publications such as Senior Housing News and Seniors Housing Business Magazine.
Dan's track record of success, breadth of experience, and contributions to the Senior Living Industry make him a highly accomplished professional with invaluable expertise in all facets of the Senior Living industry.
Laurie McConnell is an accomplished professional with an impressive track record in the senior living industry, spanning over two decades. With a strong foundation as an Executive Director, where she showcased her outstanding leadership abilities in overseeing the overall operations of a senior living community.
Recognized for her exceptional aptitude in managing multiple facilities, Laurie was appointed as Regional Director of Operations. In this capacity, she demonstrated her exceptional organizational and strategic skills, ensuring the success and growth of various senior living communities under her purview. Currently, Laurie serves as the Senior Vice President of Operations at ONELIFE, where she continues to contribute her invaluable expertise and insights to the organization's success.
With her keen eye for identifying underperforming communities, she employs her extensive knowledge and experience to implement successful turnaround strategies. Through her focused efforts, Laurie has consistently delivered impressive results, revitalizing struggling senior living communities and returning them to a state of profitability and excellence.
Her extensive experience, exceptional leadership skills, and unwavering commitment to serving residents have made her an invaluable asset to ONELIFE and a respected figure in the field.
Lesley brings more than 30 years of experience in SeniorLiving to the ONELIFE team. She was introduced to the industry during a college internship, and never looked back. As Senior VP of Sales and Marketing, she works with her team to support ONELIFE communities on sales strategies, marketing plans, and uncovering the needs of families specific to individual markets. Her responsibility is to build occupancy by supporting community teams to uncover people and places that would benefit from ONELIFE’s support and services.
Lesley has most recently worked as VP of Sales and Marketing at two senior living organizations based in the pacific northwest and as Director of Training for a national placement agency. As Director of Start-up for a growing regional provider Lesley has the knowledge and understanding of what it takes to open, operate and scale growth. Over the course of her career, she’s opened more than 50 communities throughout the U.S. and has experience in 23 states.
She holds a BA in Business with a concentration in Marketing from Pacific Lutheran University in Tacoma, WA. When Lesley is not traveling the country, working on behalf of ONELIFE’s residents, families, and staff, you can find her on her family’s farm in Northern Idaho, spending time outdoors with her husband, two children, and a menagerie of animals.
Cyndie brings a lifelong passion for caregiving and a remarkable career that started early. Born and raised in the charming town of Longview, WA, she now splits her time between her hometown and her home in Arizona, where she’s lived for the past eight years.
A proud wife to her childhood sweetheart—her husband of 40 years—Cyndie is also the loving mom of two grown daughters and grandma to her 10-year-old granddaughter, Clover, with whom she shares a love for gardening and baking.
Cyndie’s journey in healthcare began at the young age of 11, volunteering at a local nursing home. By 14, she was a candy striper at her community hospital, and at 20, she achieved her dream of becoming a nurse. Her career spans decades of excellence, including roles in hospitals, skilled nursing, rehabilitation, and a 25-year tenure in assisted living and memory care. Cyndie’s leadership as a DNS earned multiple deficiency-free surveys—a testament to her dedication and expertise.
Though she retired briefly in May 2024, her passion for making a difference brought her back, and we couldn’t be more excited to have her with us.
Vanessa Ceryance, a seasoned professional with over 20 years of experience in the senior living industry, boasts an impressive track record of accomplishments. With a diverse background in sales and operations, she has specialized in successfully navigating the transition of distressed Assisted Living, Memory Care, and Independent Living communities. Vanessa's expertise shines through her role as a project manager, leading several turnarounds to date in the field of distressed acquisitions.
Kicking off her career as a spend management consultant for the Oregon Healthcare Association, Vanessa quickly immersed herself in the world of senior living. However, it was her direct involvement with Assisted Living and Memory Care communities that truly ignited her passion. Working closely with residents, their families, and building teams, she found great fulfillment in serving and supporting them. Throughout her journey, Vanessa has demonstrated outstanding leadership, fostering high-performance standards within teams and cultivating a positive work culture that ensures exceptional care for residents.
In her role as Vice President of Administration, Vanessa holds a pivotal position where she makes an important impact. Taking charge of operational support, she successfully influences our Leadership Team. Her unwavering focus on organizational culture has left an indelible mark on Ally Senior Living, creating an environment conducive to growth and excellence.
Laura's journey in healthcare began at the age of 19, where she dedicated herself to serving Alzheimer's residents as a CNA. She later expanded her skills by working in the telemetry unit of a hospital while pursuing her college education. After taking time off to raise her four daughters, Laura reentered the workforce and through hard work and dedication, she climbed the ranks, progressing from Sales Manager to Assistant Executive Director, and ultimately attaining the position of Executive Director.
Driven by a desire to uplift communities, Laura is particularly devoted to mentoring individuals to reach their fullest potential. She excels in training, fostering team unity, fostering census growth, and ensuring financial stability. Laura possesses a deep understanding of state regulations and processes, enabling her to navigate complex challenges and effect positive change within senior living communities.
Laura's exceptional career trajectory and commitment to community revitalization make her an invaluable asset. With her extensive knowledge and unwavering dedication, she possesses the expertise required to successfully turn around and transform any community.
Zack Falk’s senior living journey is a testament to his dedication and resilience in the industry. It began with a humble start in a minimum-wage cooking position at a 52-bed memory care facility right after college. Through hard work and determination, he progressed through various roles, gaining valuable hands-on insights into every operational aspect of senior living.
Years later, faced with the challenge of revitalizing a struggling property acquired out of receivership, Mr. Falk founded ONELIFE Senior Living. Demonstrating his leadership skills, he successfully steered the company’s growth from 86 to over 1600 units over the past decade. This achievement was made possible through strategic reinvestment of initial cash proceeds into internal, organic expansion.
The COVID-19 pandemic brought new challenges, and Zack Falk once again took on a pivotal role, assuming the position of CEO to navigate ONELIFE through uncertain times. His focus was on bringing operations back in-house, ensuring the safety and well-being of residents and the dedicated team, all while managing the financial implications of the pandemic.
With ONELIFE 2.0 now well on its way, Zack can redirect his attention to the continued growth of the company. His journey reflects a commitment to excellence and a capacity to overcome challenges in the senior living industry.
Mr. Falk graduated from Vanguard University in Southern California with a degree in Business Administration. Zack Falk, his wife, and their two boys currently call Denver, Colorado, home.
With over 22 years of experience in the Senior Living Industry, Dan is an industry veteran with remarkable accomplishments. He has played a crucial role in the development and management of numerous communities throughout his career.
Having been involved in developing over 30 ground up communities, Dan possesses extensive expertise in building successful senior living organizations. Moreover, he has provided direct leadership for over 100 stabilized communities and successfully overseen multiple turnarounds, demonstrating his ability to navigate challenging situations and drive positive outcomes.
Notably, Dan played a key role in the growth of two senior living organizations. As the Principal, President, and Chief Operating Officer of a Northwest-based Operator, he successfully scaled the company from 5 to 21 communities within three years through strategic mergers, acquisitions, and ground-up development. Prior to that, as the Chief Operating Officer of another Northwest-based Operator, he facilitated the expansion from 19 to 35 communities, while providing stability and strategic planning for the organization.
Beyond his operational roles, Dan has established himself as a respected industry expert. He holds memberships in influential organizations like the Urban Land Institute – Senior Housing Council, Senior Living 100, and ASHA. Dan is also a sought-after speaker, frequently sharing his insights and knowledge at industry events and in publications such as Senior Housing News and Seniors Housing Business Magazine.
Dan's track record of success, breadth of experience, and contributions to the Senior Living Industry make him a highly accomplished professional with invaluable expertise in all facets of the Senior Living industry.
Laurie McConnell is an accomplished professional with an impressive track record in the senior living industry, spanning over two decades. With a strong foundation as an Executive Director, where she showcased her outstanding leadership abilities in overseeing the overall operations of a senior living community.
Recognized for her exceptional aptitude in managing multiple facilities, Laurie was appointed as Regional Director of Operations. In this capacity, she demonstrated her exceptional organizational and strategic skills, ensuring the success and growth of various senior living communities under her purview. Currently, Laurie serves as the Senior Vice President of Operations at ONELIFE, where she continues to contribute her invaluable expertise and insights to the organization's success.
With her keen eye for identifying underperforming communities, she employs her extensive knowledge and experience to implement successful turnaround strategies. Through her focused efforts, Laurie has consistently delivered impressive results, revitalizing struggling senior living communities and returning them to a state of profitability and excellence.
Her extensive experience, exceptional leadership skills, and unwavering commitment to serving residents have made her an invaluable asset to ONELIFE and a respected figure in the field.
Lesley brings more than 30 years of experience in SeniorLiving to the ONELIFE team. She was introduced to the industry during a college internship, and never looked back. As Senior VP of Sales and Marketing, she works with her team to support ONELIFE communities on sales strategies, marketing plans, and uncovering the needs of families specific to individual markets. Her responsibility is to build occupancy by supporting community teams to uncover people and places that would benefit from ONELIFE’s support and services.
Lesley has most recently worked as VP of Sales and Marketing at two senior living organizations based in the pacific northwest and as Director of Training for a national placement agency. As Director of Start-up for a growing regional provider Lesley has the knowledge and understanding of what it takes to open, operate and scale growth. Over the course of her career, she’s opened more than 50 communities throughout the U.S. and has experience in 23 states.
She holds a BA in Business with a concentration in Marketing from Pacific Lutheran University in Tacoma, WA. When Lesley is not traveling the country, working on behalf of ONELIFE’s residents, families, and staff, you can find her on her family’s farm in Northern Idaho, spending time outdoors with her husband, two children, and a menagerie of animals.
Cyndie brings a lifelong passion for caregiving and a remarkable career that started early. Born and raised in the charming town of Longview, WA, she now splits her time between her hometown and her home in Arizona, where she’s lived for the past eight years.
A proud wife to her childhood sweetheart—her husband of 40 years—Cyndie is also the loving mom of two grown daughters and grandma to her 10-year-old granddaughter, Clover, with whom she shares a love for gardening and baking.
Cyndie’s journey in healthcare began at the young age of 11, volunteering at a local nursing home. By 14, she was a candy striper at her community hospital, and at 20, she achieved her dream of becoming a nurse. Her career spans decades of excellence, including roles in hospitals, skilled nursing, rehabilitation, and a 25-year tenure in assisted living and memory care. Cyndie’s leadership as a DNS earned multiple deficiency-free surveys—a testament to her dedication and expertise.
Though she retired briefly in May 2024, her passion for making a difference brought her back, and we couldn’t be more excited to have her with us.
Vanessa Ceryance, a seasoned professional with over 20 years of experience in the senior living industry, boasts an impressive track record of accomplishments. With a diverse background in sales and operations, she has specialized in successfully navigating the transition of distressed Assisted Living, Memory Care, and Independent Living communities. Vanessa's expertise shines through her role as a project manager, leading several turnarounds to date in the field of distressed acquisitions.
Kicking off her career as a spend management consultant for the Oregon Healthcare Association, Vanessa quickly immersed herself in the world of senior living. However, it was her direct involvement with Assisted Living and Memory Care communities that truly ignited her passion. Working closely with residents, their families, and building teams, she found great fulfillment in serving and supporting them. Throughout her journey, Vanessa has demonstrated outstanding leadership, fostering high-performance standards within teams and cultivating a positive work culture that ensures exceptional care for residents.
In her role as Vice President of Administration, Vanessa holds a pivotal position where she makes an important impact. Taking charge of operational support, she successfully influences our Leadership Team. Her unwavering focus on organizational culture has left an indelible mark on Ally Senior Living, creating an environment conducive to growth and excellence.
Laura's journey in healthcare began at the age of 19, where she dedicated herself to serving Alzheimer's residents as a CNA. She later expanded her skills by working in the telemetry unit of a hospital while pursuing her college education. After taking time off to raise her four daughters, Laura reentered the workforce and through hard work and dedication, she climbed the ranks, progressing from Sales Manager to Assistant Executive Director, and ultimately attaining the position of Executive Director.
Driven by a desire to uplift communities, Laura is particularly devoted to mentoring individuals to reach their fullest potential. She excels in training, fostering team unity, fostering census growth, and ensuring financial stability. Laura possesses a deep understanding of state regulations and processes, enabling her to navigate complex challenges and effect positive change within senior living communities.
Laura's exceptional career trajectory and commitment to community revitalization make her an invaluable asset. With her extensive knowledge and unwavering dedication, she possesses the expertise required to successfully turn around and transform any community.